With AdWords conversion tracking, you can measure how effectively your ad clicks lead to valuable customer actions, such as purchases, signups, or downloads.
The AdWords Pixel ID is typically composed of:
The string “AW”,
Followed by 11 digits,
And then 19 alphanumeric characters.
👉 Example:
e.g. AW-12345678901/ABCDEFGHIJKLMOPQRST
⚠️ Please make sure to enter the correct value, otherwise events will not be tracked.